DAVIS BY RUTHIE DAVIS is more than a line of shoes.
It holds technical innovation, architectural precision, and a sleek aesthetic sensibility that has been recognized all over the world.
In the United States, DAVIS by Ruthie Davis is becoming a press favorite. From high street visibility, to indie credibility, to current celebrities, DAVIS by Ruthie Davis shoes have been seen in Harper's BAZAAR, InStyle, Lucky, WWD, NYLON, Footwear News, People, Vibe Vixen, OK! and more with an elite fan base, which includes Maria Bello and Cate Blanchett.
VOGUE Nippon of Japan, FLAIR of Italy, Wallpaper* of Thailand and BON of Sweden have included DAVIS by Ruthie Davis shoes in the most avant-garde and high fashion spreads.
Designer
RUTHIE DAVIS - "DESIGNER & CREATOR" of THE DAVIS COLLECTION
A Women's Tech Couture Footwear Line
Ruthie Davis is a modernist who loves all things high tech and high fashion. She launched DAVIS by Ruthie Davis, her signature collection of designer women's shoes for Holiday 2005. Taking materials like Titanium, Chrome, Graphite and Carbon Fiber, she shapes these elements into cutting edge, architectural stilettos, wedges, and platforms with sleek and sexy upper patterns.
At REEBOK, Davis was known as a "Cool Hunter" (circa 1997), someone who identifies trends and translates them to consumer products and marketing. As Director of the REEBOK CLASSIC division, she pushed the envelop by launching "Classic Derivatives" which were reinvented, more fashion forward versions of the classic white sneakers that soon became Reeboks hottest selling styles. As Vice President of Design and Marketing at UGG® AUSTRALIA, the East Coast transplant Davis took the California UGG surf brand and turned it into the hottest fashion accessory on all coasts. She repositioned UGG as fashion, added new updated styles and took a marketing strategy that included seeding UGGs on the Hollywood crowd and national advertising campaign in high fashion books like Vogue. The rest is fashion history. As Vice President of Women's Footwear Design and Marketing at TOMMY HILFIGER, Davis saw that junior girls loved the brand, causing her to concept and launch "Tommy Girl Shoes", consisting of fashionable preppy styles for the younger and hipper set.
Now with the creation of her signature Designer Collection, Ruthie Davis is poised to impact the footwear landscape once again.
Davis has an MBA degree in Entrepreneurship from Babson Graduate School of Business and a liberal arts education from Bowdoin College, where she studied English Literature and Visual Arts. She designs her shoes using watercolors.
She lives and works in New York City.
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