House Of Holland: RTW SPRING 2010

House of Holland began when Henry Holland started creating T-shirts on the side while he was a fashion editor. Since then, the collection has become more than just tees with slogans like “Wham Bam Jessica Stam,” and now includes both men’s and women’s ready-to-wear. The line is known for cheeky tartans, club-ready hotpants, and purposely clashing nineties prints in zingy, upbeat colors. The designer’s big break began when Gareth Pugh and Giles Deacon wore House of Holland T-shirts with each other’s respective slogans at their spring 2007 shows. The shirts, which were initially being sold off Holland’s MySpace page, sold out immediately. He now has over 40 accounts with vendors like Harvey Nichols and Seven New York in the U.S. Agyness Deyn, a friend and muse of Holland’s, supports the label by serving as the house model.


Clients: Naomi Campbell, Beth Ditto, Mary-Kate Olsen, Ashley Olsen, Mischa Barton, Sienna MillerOther Product Lines: Handbags, Shoes
Collaborations: Henry Holland for Levi’s (2008)
Owned By: Henry Holland
Address:
4 Denmark St., third fl.
London, United Kingdom WC2H 8LP
44-20-7240-0004
Shop House of Holland

Photo: Imaxtree
RF/EVO/Something old, Something New, Something Borrowed, I must have these shoes!